Behind-the-scenes posts, project updates, and the real journey of building Midnight Sun Tees — directly from the founder.
It was the longest day of the year, and somewhere in the North, the sun had refused to set. That’s how all great Alaska stories begin—never quite at the end, always caught in the middle of something wild and unfinished. Just like us. If you’re reading this, congratulations: you’re now a part of the behind-the-scenes…
If you’re reading this, congratulations: you’ve made it to another wild checkpoint in the Midnight Sun Tees story.Somewhere, right now, someone is sweating through their shorts in Fairbanks—but your friendly neighborhood founder? I’m posting up a shot from a windblown ridgetop, bundled head-to-toe in layers like a sentient burrito, just to remember what cold actually…
June 21st. If you’re from anywhere else, that’s just a Thursday (or a Friday if you’re lucky).But up here in Fairbanks, Alaska, today is something far more powerful: ☀️ The Summer Solstice.The day the sun forgets to sleep.The day we trade shadows for fireweed, asphalt for trail dust, and sleep for celebration. In Fairbanks, Solstice…
Hi, I’m William Johnson — founder of Midnight Sun Tees. I live in Fairbanks, Alaska, and if there’s one thing I’ve learned up here, it’s that you don’t cut corners. Not when you’re building something that’s meant to last. Midnight Sun Tees was born from that same mindset. This brand isn’t a get-rich-quick scheme, a…