OUR STORY

AI, Alaska, and Why We’re Proud of Both

Midnight Sun Tees is a brand forged by sweat, lived-in stories, and late nights under the northern lights—but also by world-class technology. I proudly use ChatGPT and the latest AI tools to bring you the best shirts and stories in Alaska, period. That’s not a shortcut. That’s a commitment.

Anyone who’s tried building a brand with AI knows it’s not just “asking a question.” It takes trial, error, and grit—just like Alaska life. Every product, story, and decision here is still made with hard work. My AI assistant amplifies what matters, but the vision, values, and every decision are mine, as a working Alaskan founder.

• Original, safe designs—no stolen art, no tired clichés
• Real blue-collar stories—researched, verified, and polished with the same attention you’d give a new chainsaw
• Lightning-fast response—share an idea, I can bring it to life overnight
• Quality over quantity—AI lets me spend more time building a brand you’re proud to wear

Founding Midnight Sun Tees: With my father—the original blue-collar inspiration, 1980s.

Why Each Category Exists

RV & Camp Life

I can still smell the canvas and diesel from the first rig my family called home. RV & Camp Life is more than a vacation—it’s where I learned how to fix what I broke, to solve problems with duct tape and hope, and to laugh at every rainstorm. This category is my love letter to fire-lit nights, to breakfast at dawn on the tailgate, and to the rare, sweet silence after a day’s drive. It’s for everyone who ever chased freedom down a gravel road, and found family waiting at the next bend.

See RV & Camp Life Designs

ATV & UTV Life

Some people see mud; I see a memory. Every ride was a lesson—on risk, on courage, on fixing what you just broke for the third time. ATV & UTV Life is the heartbeat of Midnight Sun Tees. If you’ve ever ridden until you forgot your troubles, or watched the sun rise over the tailgate, this is for you. This isn’t a category. It’s every story my boots have carried, and every laugh I’ve shared with those crazy enough to follow.

See ATV & UTV Life Designs

Fishing & Boating

My best conversations have always been on water, with hands too busy to fidget and hearts open to the sky. Fishing & Boating means mornings with fog in your eyes, and nights spent arguing about the one that got away. These designs are cast from my father’s lessons—patience, humility, and the beauty of waiting for what matters.

See Fishing & Boating Designs

Alaska Life

Alaska isn’t just where I live—it’s my teacher, my rival, and my oldest friend. Alaska Life means knowing the rules change every day, and loving that anyway. It’s my tribute to the community that raised me, to the resilience I’ve borrowed from neighbors, and to the promise that “real” is always better than “easy.”

See Alaska Life Designs

Cold Forged™

Cold Forged isn’t a slogan—it’s a promise. Every design is a badge of pride for those who know the weight of real work—those who shake your hand and mean it. Cold Forged is for the ones whose legacy is found in scars, laughter, and the satisfaction of making it through, together.

Cold Forged™ Oath

Special Dedication: Family, Grit, and the Fire That Never Goes Out

Christine, Bonny, Carli, Summit — my family, my world:
This brand is for you. Every ounce of grit, every long day, every hard-earned smile—it’s all stitched into these shirts because of you. We’ve gone from counting change at the grocery store to building something nobody can take away from us. You are proof that “Alaska tough” isn’t just a saying, it’s a birthright. And you wear it like it was sewn into your skin.

If the world only remembers one thing about me, I hope it’s that I raised a family who knows how to finish what they start, never gives up on each other, and never lets anybody else write their story for them. The real gold in our lives isn’t in the ground or on a shirt—it’s sitting at our table, laughing, fighting, and loving like hell.

You are my everything. I built this so the world can see what real pride, real family, and real love looks like—straight from Alaska, stitched into every thread, and built to last.

So here’s to you, my family—the reason the fire never goes out. If the shirts are half as tough as you, they’ll outlast the tundra.

Midnight Sun Tees is more than just a T-shirt shop. It’s about legacy, family, and taking pride in every job done right—the first time. My father’s legacy isn’t just a memory; it’s a living, breathing part of every design. His story, and mine, are stitched into every shirt we offer.

This one’s for those who built Alaska. And for those who will.